# Customizing the widget (/docs/customizing)

<Cards>
  <Card title="Appearance" href="/docs/customizing/appearance" description="Name, launcher text, icon, colors and position, with a live preview." />
  <Card title="Highlight styles" href="/docs/customizing/highlight-styles" description="How walkthroughs mark the button to click: beacon, spotlight, trace or ring." />
  <Card title="Suggestions" href="/docs/customizing/suggestions" description="Prompts visitors can click instead of typing, with rules for who sees each one." />
  <Card title="Targeting" href="/docs/customizing/targeting" description="Choose the pages, users, countries and devices that see the widget." />
</Cards>

Changes you save take effect on your site the next time a page loads. You don't need to change your install snippet.